How does your team communicate? By “how” we mean the actual give and take that happens between your team members on a daily basis to keep projects and business processes moving in an efficient manner. While
“Communication is key.” This overuse and often the under-implemented phrase is the basis for our next series of blogs. While every executive is aware of the importance of effective and timely communication, it is often assumed
A website redesign is a necessary but often lengthy undertaking for most businesses. The urge to cut corners during strategic planning is prevalent, but failure happens when businesses rely on assumptions. Failure, in this case,
Websites play a key role in every company’s marketing and sales process because they are a channel that customers and prospects use to interact with them. When updating your website, it is a good time to
As the initial point of contact for your prospects, your brand’s online marketing strategy must consider the interrelationships between online touchpoints and the internal business processes that are driven by those initial contacts. Web forms are
An effective web design capture’s a company’s brand essence and has a consistent look and feel with the rest of its marketing materials, messaging, and approach. In fact, it should be a company goal that your
When striving for innovation, it's important to be selective as to how you look at the problems or potential choices in front of you. It is by identifying the unseen elements in these criteria that unique
Finding similarities between different things is key to formulating creative solutions. It’s not surprising to find connections between things that are compatible, alike, or complimentary to each other. Breakthroughs occur when seemingly unrelated elements from diverse
The road to innovation requires a specific kind of visualization. Instead of looking at a problem, or looking for a solution, innovation requires you to “see” the problem and possibilities. This means your eyes initiate mental
At the very font end of innovation, during the initial stages of conceptualization, collaboration is key to fleshing out, building on, and shaping your notions. You could try developing an idea yourself, within your own mind,
When a problem of interest remains unanswered, your subconscious mind continuously searches for alternatives, options, and possibilities, even when your conscious attention is focused elsewhere. So when a potential creative solution is realized, via an integral
Inspiration for innovative concepts exist in every aspect of life. That said, the best way to come up with a breakthrough idea is by intentionally looking for one. For the most part, Eureka moments happen when