The term "design" is often associated with art and overall visual aesthetics. That said, when we speak of websites, the term "content design" includes both text and graphic elements on the page. People generally know about
There is nothing like a disruptive photo to attract attention - and a potential buyer's interest. For decades print media has successfully used photos to pique a viewer's curiosity and draw them into their ads. While
MAKING UNCONVENTIONAL USE OF THE TRADITIONAL In this first set of ads, LUBRIDERM®, DR. VAN DER HOOG, and Volkswagen offer a means of avoiding the future, remaining in the present, and turning back time. The benefit of using
The steps taken before a website is developed directly impact its effectiveness. These steps are not technical and have nothing to do with coding, nor the website itself, but rather with understanding a website’s intended users
All companies describe themselves as customer-centric, yet a vast majority of websites are constructed without customer input, data, or representation. More often, websites are redesigned to outdo the competition or to resemble the look of a
Within a few blinks of an eye, your website needs to define who your company is, what you offer, and what differentiates your brand from the others in your space. For a website to be effective
The largest sales, the most creative websites, and the most effective marketing campaigns are commonly the result of a collaborative effort. Collaboration is today’s competitive advantage so it is worth examining to understand what it is,
It’s been said “Where you start is not as important as where you finish” ~ Zig Ziglar. We beg to differ, at least in the case of solving problems, addressing needs, or capitalizing on opportunities while
The digital industry is fluid and ever-changing, and to keep your website evergreen, searchable and engaging to your audience as well as search engines, it's critical that you be proactive. From social media to your website
With all the channels available to communicate online, is there any reason to meet face to face? The answer to this question is important when billing for, or paying for, professional services. For businesses, any waste